Dream Fish iOS

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  1. May 1, 2013
    4
    This game started out as Tap Fish. Played it for 1.5 years and survived 3 updates to Tap Fish2. It was a great concept, fun to play, but a little restrictive because one didn't actually purchase the game....one had to purchase "Fish Bucks" and "Coins" to then use to "purchase" fish, backgrounds, decorations, tanks, and breeding labs from the virtual store, and to participate in breedingThis game started out as Tap Fish. Played it for 1.5 years and survived 3 updates to Tap Fish2. It was a great concept, fun to play, but a little restrictive because one didn't actually purchase the game....one had to purchase "Fish Bucks" and "Coins" to then use to "purchase" fish, backgrounds, decorations, tanks, and breeding labs from the virtual store, and to participate in breeding challenges or games. Coins could be earned and Fish Bucks could be won (occasionally) but coins could never be traded in for Bucks. Bucks and coins started at $0.99 and went up to $99.99 per bundle via iTunes. It could get very pricy if one got 'hooked' on breeding everything or winning all the games.
    That aside, it was an educational, fun game for ALL ages. There were some cartoon like fish and decorations for the very young, but not overly oppressive for teen/adult players. One could always sell the fish or decorations that didn't fit into their style of tanks.
    Enter Dreamweaver Studios with DreamFish. 1) the logo they have created is sexist and exploiitative of girls and women. This image is both culturally exclusionary ...note the blue eyes and gold color of the fish...and forces upon girls and women the stereotypical costume of striptease dance or Victoria Secret's bedroom attire. One may think this caters to a girll's princess fantasy, but it in fact caters to the male chauvanistic fantasy of young girls and women as sexual playthings. I use to play this game while waiting for
    appointments or relaxing at Starbucks. Now I am too embarrassed to open the app in public. That is just sad. Why can't the logo be gender and cultural neutral? That move would include a much more diverse gaming
    group and would move Dreanweaver's social consciousness from the 1950's to the 21st century.
    2) The first game they released is truly pathetic. Full of stereotypical heterosexual images and even more exploitative, culturally narrow images of girls (Note the girl mermaid prize with her blue eyes and batting "come hither" eye lashes) this game continues to push us back into the dark ages of female objectification and cultural bigotry. Which brings me to...
    3) They named one of the fish the "Colored Fish". Really? Who are these people at Dreamweaver, anyway? Have they no cultural or historical sensitivity what so-ever? I believe they are truly stuck in the 1950's, when the word "colored" was used to denote an African-American. They could have called the fish "rainbow" or "multi-colored" for heaven's sake!
    4) This game could have continued as a great game, teaching about saving the oceans, spending our coins and bucks wisely, encouraging both girls and boys to consider careers in marine biology, providing wonderful roll models, and, most importantly to the gaming community, Fun, Fun, Fun.
    It's not too late to turn this around, unless Dreamweaver is bent on pushing the world culture back a half century or more.
    PS Besides all the social flaws, the art work for the logo and the new game, with a few exceptions, sucks!

    2) The first game Dreamweaver designed
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