Branded
Metascore
20 out of 100

Generally unfavorable reviews - based on 6 Critics

Critic score distribution:
  1. Positive: 0 out of 6
  2. Mixed: 2 out of 6
  3. Negative: 4 out of 6
view
per page
  1. The New York Times
    Reviewed by: Andy Webster
    Sep 9, 2012
    60
    This fantastical fable takes aim at marketing itself with an intriguing if tendentious narrative.
  2. Variety
    Reviewed by: Ronnie Scheib
    Sep 9, 2012
    40
    This messy amalgam of mysticism, romance, satire, social criticism and cartoonish f/x seems destined for discount DVD bins.
  3. Los Angeles Times
    Reviewed by: Robert Abele
    Sep 13, 2012
    30
    To borrow a hamburger chain's refrain, not lovin' it.
  4. Austin Chronicle
    Reviewed by: Marc Savlov
    Sep 12, 2012
    20
    The film is an ingenious, deranged, bloated, and just plain batshit crazy riff on advertising and the mad men and women it creates and/or consumes. Heady stuff, but it's no "How to Get Ahead in Advertising." This film is absolutely mental, and not in a good way, either.
  5. The Playlist
    Reviewed by: Drew Taylor
    Sep 11, 2012
    16
    Whatever Branded is selling, we aren't buying.
  6. Village Voice
    Reviewed by: Michael Atkinson
    Sep 11, 2012
    0
    Branded has ideas, but unfortunately, the ideas are reeking batshit nuts, especially once the cheaply animated "brand" monsters, which might not actually exist, start flying around like Ghostbusters mistakes biting one another. You've been warned.

User Reviews

All reviews »
User Score
5.3 out of 10

Mixed or average reviews- based on 11 Ratings

User score distribution:
  1. Positive: 3 out of 6
  2. Mixed: 0 out of 6
  3. Negative: 3 out of 6
  1. DJohnson
    6
    this movie is strange to the point where it almost becomes incoherent, but it is rather enjoyable nonetheless, strong performances, an interesting concept, and appropriate absurdity make this a decent sci-fi film.… Full Review »
  2. AthanasiosT
    9
    First of all, if you want to watch an action sci-fi, DON'T watch this It's not another green screen, super effects, action heroes, bad monsters movie. It requires some thinking and self-criticism to do.This one provokes these things for the viewer. The whole concept is original and very very up to date with modern consumerism. The subtle dark humor is also a big plus. Although not a grade-A it still is a very nice film.… Full Review »
  3. Shadeborn
    0
    "Acting in a bad movie - is like spitting in eternity" (Faina Ranevskaya). "Branded" - is a big spit in the side of the cinema. They wanted to spit in the side of Russia, but they spited against the wind. Worst movie for last 30 years.… Full Review »
See all user reviews »