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Dr. Bronner's Magic Soapbox
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- Summary: A human story about a socially responsible company, Dr. Bronner's Magic Soapbox documents the complicated family legacy behind the counterculture’s favorite cleaning product. (Balcony Releasing)
- Director: Sara Lamm
- Genre(s): Documentary
- More Details and Credits »
Score distribution:
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Positive: 4 out of 7
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Mixed: 3 out of 7
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Negative: 0 out of 7
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75It's like "Capturing the Friedmans" scrubbed to a happy ending.
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70Lamm effectively uses interviews with family members and the soap's users to draw a well-rounded portrait of the otherwise inscrutable senior Bronner. In doing so, she observes a bittersweet story of a family and the surprising effects a crusading eccentric can have on them.
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70Tyro helmer Sara Lamm satisfyingly stitches together the family soap opera into a comfortable crazy quilt without sacrificing its unique, oddly topical edge.
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60Mixes method and madness to chart the evolution of a counterculture phenomenon.