- Studio: Balcony Releasing
- Release Date: Jun 29, 2007
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75It's like "Capturing the Friedmans" scrubbed to a happy ending.
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70Lamm effectively uses interviews with family members and the soap's users to draw a well-rounded portrait of the otherwise inscrutable senior Bronner. In doing so, she observes a bittersweet story of a family and the surprising effects a crusading eccentric can have on them.
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70Tyro helmer Sara Lamm satisfyingly stitches together the family soap opera into a comfortable crazy quilt without sacrificing its unique, oddly topical edge.
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63Luckily the story behind the suds is a pretty good one.
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60Mixes method and madness to chart the evolution of a counterculture phenomenon.
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50Alternately shows the elder Bronner as lovable and nutty, sinister and terrifying, victim and victimizer. Ultimately, those disparate elements never coalesce.
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Although the segments featuring Bronner's son Ralph veer uncomfortably toward hagiography, first-time director Sara Lamm balances out the love-fest by exploring the dark side of being a soap-hawking prophet and the toll that ALL-ONE-FAITH took on Bronner's family.
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