User Score
7.4 out of 10

Generally favorable reviews- based on 20 Ratings

User score distribution:
  1. Positive: 17 out of 20
  2. Negative: 0 out of 20

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  1. May 16, 2011
    9
    This time, doc director Morgan Spurlock takes product placement to the ultimate level. He determines to finance the film entirely from sponsors and we are treated to his process. Turns out it's is not just informative, but highly entertaining.
  2. Jun 1, 2011
    10
    I absolutely loved this movie! It is completely hilarious, caught my attention the entire movie, and I left the theater with a smile on my face. I highly recommend this movie - I hope Morgan hits his $10,000,000 goal so that POM Wonderful will pay for their sponsorship of the movie. In what other film will you see the filmmaker bathing a pony in a tub?
Metascore

Generally favorable reviews - based on 34 Critics

Critic score distribution:
  1. Positive: 28 out of 34
  2. Negative: 1 out of 34
  1. Reviewed by: Steve Persall
    May 25, 2011
    75
    Spurlock's meetings with skeptical corporate types are punctuated by comments from filmmakers about how product placement - or in Quentin Tarantino's case, being turned down by Denny's - influences creativity.
  2. Reviewed by: Mike Scott
    May 20, 2011
    75
    Spurlock banks on his charm and likability -- and it's that charm and likability that make The Greatest Movie Ever Sold so much fun to watch.
  3. Reviewed by: Joe Williams
    May 20, 2011
    75
    Although there are gentle detour discussions about advertising in classrooms and school buses, Spurlock's ironic approach can't convince us that ads are toxic. Indeed, when he visits sprawling Sao Paolo, Brazil, where all outdoor advertising has been banned, it seems as sterile as Stalingrad.