Buy Now
- Critic score
- Publication
- By date
-
MojoApr 24, 2014Embrace is schizophrenic stab at modernity, bolting synths and clattering drum patterns to forgettable harmonies, with limp results. [May 2014, p.88]
-
Apr 25, 2014The album hits more often than it misses. Longstanding fans will either love or loathe the more prominently electronic direction, but it’s clear that Embrace have succeeded in keeping up with the times while continuing to sound like the same band.
-
Apr 28, 2014Although 'I Run' and 'At Once' are the sort of soaring tunes they always did so well, on the whole there's no compelling answer to that initial question: why?
-
Q MagazineMay 20, 2014The musical similarities to old muckers Coldplay might smack of cynicism, but you can't fault their ambition. [Jun 2014, p.108]
-
Apr 24, 2014Immediately accessible and vaguely uplifting, music of this kind undeniably serves a purpose, even if there's already quite a successful band out there serving said purpose already.
-
Apr 28, 2014Embrace's populist sensibilities remain intact: stadium-friendly choruses rise up and grab you by the throat at every opportunity.
-
UncutApr 24, 2014Gone, for the most part, are the aching ballads in favour of identikit stadium rock epics somewhere between Simple Minds and Coldplay, overlain with '90s dance beats. [May 2014, p.73]