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Generally favorable reviews - based on 20 Critics What's this?

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7.0

Generally favorable reviews- based on 142 Ratings

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  • Summary: The second full-length release for the British singer-songwriter features collaborations and production from Benny Blanco, Johnny McDaid, Pharrell Williams, and Rick Rubin.
  • Record Label: Atlantic
  • Genre(s): Pop, Singer/Songwriter, Pop/Rock, Adult Alternative Pop/Rock, Alternative/Indie Rock, Contemporary Singer/Songwriter, Alternative Singer/Songwriter
  • More Details and Credits »
Score distribution:
  1. Positive: 10 out of 20
  2. Negative: 0 out of 20
  1. Jun 24, 2014
    100
    Throughout it all, Sheeran stays true to the essential artistic notions of the classic singer-songwriter genre by treating his music as a vehicle for emotional veracity, personal revelation and universal inclusion.
  2. Jun 23, 2014
    80
    He's taken chances and won again. [Jul 2014, p.115]
  3. Jun 23, 2014
    80
    An album more obviously influenced by urban music than its predecessor, which sees Sheeran gently, but confidently, pushing at the boundaries of what he does.
  4. Actually, there’s nothing Sheeran does here that Mraz hasn’t done before, often more cleverly. Even so, Sheeran can write a hummable tune and, clearly, has something young girls love even more than looks: heart.
  5. Jul 28, 2014
    60
    The album is good that’s for sure; Sheeran is too talented to deliver a sub par album. It suffers in terms of consistency.
  6. Jun 30, 2014
    50
    Though charmingly lo-fi and sure to satisfy any enamoured female fan, most of these tracks drag on too long without any payoff.
  7. Jun 23, 2014
    40
    The name of the game here may be multiplying, but Sheeran knows where his bread is buttered and that is in writing chick lit, not window-steamers.

See all 20 Critic Reviews

Score distribution:
  1. Positive: 22 out of 29
  2. Negative: 3 out of 29
  1. Jun 27, 2014
    10
    It's just more of the same... But less. The album has a focus in the lyrics, not so much in the production. It makes 'X' a little less thanIt's just more of the same... But less. The album has a focus in the lyrics, not so much in the production. It makes 'X' a little less than '+'. They could be do it better. Expand
  2. Jan 6, 2015
    10
    Multiply is one album you can hear thousands of times without having to skip some music, because all aparesentam an amazing and good contentMultiply is one album you can hear thousands of times without having to skip some music, because all aparesentam an amazing and good content to listen. It really is a wonderful album Expand
  3. Jun 23, 2014
    10
    I pretty much liked Ed's first album '+' and gave it an 8/10 but i wasn't blown away by it. I was quite looking forward to 'x' thoughI pretty much liked Ed's first album '+' and gave it an 8/10 but i wasn't blown away by it. I was quite looking forward to 'x' though especially after the 1st single 'Sing' and all i can say is, after listening to the complete album, that it completely blew me away and definitely surpassed my expectations of how good the album was going to be. In my opinion 'x' is an amazing album, way better than '+'. Throughout 'x' Ed sounds great and as a whole the album is pretty diverse. '+' was just a start for him and with 'x' he really proves how capable of an artist he is leaving a great impression on all. For me the album is very polished and great to listen to; a serious contender for album of the year. I'm quite looking forward to hearing more from him and know for sure that this album is sure to be a huge hit and propel Ed to the top of the music industry. My favorites from the album include Don't, I'm a Mess, Runaway, The Man and Thinking Out Loud. Apart from the terrible artwork, 'x' is a great album. Expand
  4. Jul 11, 2014
    8
    Existem alguns estágios na carreira de um artista musical que, normalmente, precisa-se se respeitado para que a jornada do mesmo seja a melhorExistem alguns estágios na carreira de um artista musical que, normalmente, precisa-se se respeitado para que a jornada do mesmo seja a melhor possível. Uma delas é a transição do primeiro álbum para o segundo. Há uma ordem já estabelecida que diz que o primeiro álbum deve mostrar o potencial do artista para o futuro. Mesmo que seja um trabalho genial é necessário não tomar cuidado para não enganado por um belo embrulho e esquecer que há mais coisas por baixo que devem ser levadas em conta. Essas coisas, então, devem ser mais bem mostradas no álbum seguinte para que o público saiba qual o verdadeiro artista está na sua frente. Então, o segundo álbum é o consolidador (ou não) da carreira de um artista. Claro, há várias exceções, mas, em vários casos acontece assim. O mais recente exemplo é do inglês Ed Sheeran. Para a alegria de Ed, seus fãs e do público em geral, o resultado de X (fala-se multiply, "multiplicação") o resultado é positivo. Melhor: o resultado é extremamente positivo, pois Ed, além de se mostrar um artista mais complexo que seu trabalho anterior, entrega um CD sensacional.

    X funciona espetacularmente em todos os níveis possíveis. Começa pelo fato de que o CD é deliciosamente despretensioso. Ed é um jovem de 23 anos que está à procura de um caminho em sua vida pessoa e devido a isso encontra no caminho obstáculos, comete erros e, as vezes, acerta. Mais do que isso: Ed quer apenas viver sua vida. Encontrar um sentido na sua existência. Como eu, você e todo mundo. Essa humanidade é perceptível em cada composição que compõem X dando ao trabalho uma atmosfera tão tocável e identificável. São as memórias, as vivências, as observações de Ed sobre a vida. Com uma preferência para os assuntos do coração, mas sem esquecer outras facetas e também utilizando em alguns momentos pitadas do humor e a ironia típica britânica, Ed demonstra uma habilidade para narrar as coisas banais com uma doçura única, mas sem perder o foco e cair em lugares comuns. Na verdade, Ed com ajuda de alguns parceiros interessantes se faz um expert em contar de maneira o que é de comum na vida de uma pessoa. Como um verdadeiro cantor/compositor, Ed domina suas canções com perfeição. Porém, nada pode preparar quem ouve todo o álbum para a impressionante presença e versatilidade que ele mostra aqui.

    Dono de um tom delicado e suave como seda, o cantor não se apega a isso para fazer as suas performances. Ed mostra uma capacidade impressionante no que tange se adaptar em diversos estilos para melhor interpretada cada canção de X. Ele se coloca na figura de cantor de pop estilo "Michael Jackson" com a mesma facilidade que tem para se modular na figura de cantor indie pop mostrando uma fragilidade emocionante. Então, Ed vira um rapper com um estilo divertido e afiado para depois carregar brilhantemente uma power balada pop sem nenhum momento perder as qualidades de sua voz. Finalmente, mas não menos importantes, as escolhas de Ed para a produção do álbum são acertada no momento que ele decidiu abrir o leque de possibilidades com a adição de novos nomes como Pharrell Williams, Rick Rubin, Jeff Bhasker e Emile Haynie dando para a sua sonoridade um colorido mais vibrante e bem mais substância do que apenas trabalhar com Jake Gosling (produtor do anterior +), mas que também aqui tem seu nome credito em algumas músicas. Não que essas mudanças mudaram o estilo pop indie com base de violão e influências de R&B, folk e rock que Ed mostrou anteriormente, mas com a ajuda deles a sonoridade ficou mais refinada e intensa. O resultado final é um álbum inspirado e bastante coeso que ajuda a mostrar claramente quem é Ed Sheeran. Entre vários momentos marcantes em X é necessário destacar que o melhor momento é a emocionante Photograph, uma balada capaz de tirar lágrimas verdadeiras. Não menos sensacionais estão One, o single Sing, as com uma orientação mais voltada para o rap The Man e Take It Back, Thinking Out Loud que lembra muito as canções de John Mayer e, por fim, a bonita Afire Love. Ed Sheeran tem como o resultado de X, não apenas um dos melhores álbuns de 2014, mas o começo definitivo de uma carreira que vai ainda dar frutos ainda mais impressionantes.
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  5. Jun 23, 2014
    7
    The singer/song-writer Ed Sheeran is back at it, with his sophmore LP "X" which was followed up by the two Hip Hop/R&B influenced tracksThe singer/song-writer Ed Sheeran is back at it, with his sophmore LP "X" which was followed up by the two Hip Hop/R&B influenced tracks "Sing" and "Don't". Songs, heavyweight producers like Pharrell and Rick Rubin (respectively) laid hands on. A more rougher and mature Ed Sheeran with a flave of urban music, packed with more experiences of the 'BS', though the same sweet and hopeless lad he remains with his ballades, better lyrically and sonically than ever.

    "Sing", a cut bringing the thoughts back to the early 2000 where Neptunes production had it's landmark, a song that could easily slip in to Justin Timberlake's debut album.
    "Sing" is a summer hit, finding himself more up-tempo than he has ever been and also a drastic change for Sheeran. The track swirls with guitar riffs and heavy beats throughout with verses and chorus sung in a gorgeously outstanding melisma and falsetto. Both production and vocals, makes one reminisce on a Timberlake and even Michael Jackson.

    "Don't" is basically the guys anthem for women being disloyal and unfaithful with you, but deeper to the story, it is his feelings pouring out after that his fellow-celebrity crush and lover went behind his sight with another man. And who the girl is *cough, Ellie Goulding?, cough* we may never know.
    The song is the closest thing a singer/song-writer is coming to 2 Pac's "California Love" and Blackstreet's "No Diggity". Two tracks Dr. Dre did what he's known for, outside of his Beats-collection, and on here the bounce infectiously got a wrap on what could, or should be Sheeran's next single. A track Sheeran has been open about the influence of.

    "All my senses come to life / While I'm stumbling home as drunk as I, have ever been.." he sings shattered and lonely for some warmth on the opener "One", as he slowly realises that his woman slips out of reach for the days that goes by.
    An absolutely beautiful song, that starts up with him and his acoustic guitar then with adds of a light beat-kick and orchestral melodics. The second chorus in, switches to that he knows, she is being lossed, but hopes at least for her to stay in friendship even if they don't share the same ammount of love. Where this all had it's chance to go Disney, it felt fresh and quite crushing.
    While his precursor "+" shared the topics a like, the execution mostly had it's lacks, if it was a corny lyric or just a weak production, it had it's critics, it was recognized by myself to, but for this run you actually feel the emotions and don't feel the need to cringe instead. Sheeran is putting a closure to the same girl he had mentioned on "+", end chapter, good mate. This will probably be the most played for the rainy days, a song that will top at the back-hand of the year.

    The album is a change pace for Sheeran, more than before, he embraces influences from other artists and genres, like The Streets influenced cut "The Man" where he raps excellent with a sing-songy flow, or if it is just a sting of touch of a rapidly vocal output of Craig David. His love for Hip Hop is all over, especially the first half which also is the stronger and more memorable part. Though all the songs might not have the fire as the six opening tracks, they still got a little charm in them without being that much of a filler.

    Ed Sheeran is out this time, with a broader purpose to stay, there lyrics, melodies don't end up beeing the cheesy teen-pop, high school poetry, but, noticeably grown as an artist. He his writing more cohesive, sexier and taking his music further bringing another element to it which could have failed to his right, but ended up being the most satisfying album he has done, proven me his talents and that some mistakes, just was mistakes.

    "Multiply" as pronounced, is one of the best mainstream pop music we are going to across this year, and one of the better ones in a while!
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  6. Jul 3, 2014
    7
    If you’re a loyal fan of Ed Sheeran who is worried how this album will sound because he is now becoming “mainstream”, there are no moreIf you’re a loyal fan of Ed Sheeran who is worried how this album will sound because he is now becoming “mainstream”, there are no more reasons to still be worried.

    The Ed Sheeran we know (and for some people, love) is still here in this album. You can’t always expect him to do the same kind of music again from his previous album, + (Plus). But the lyrics that made Ed Sherran loved by many people are still the same, just in a different sound.

    I give Ed praise for experimentation value in this album and considering how many collaborations he had with many musicians, it’s no wonder that he is a good musician, both personally and professionally.

    One thing I was a bit disappointed was that this album failed to meet some of my expectations. I was expecting an upbeat Ed Sheeran but he only did it for some of his songs and I wanted more upbeat Ed Sheeran songs for this record.

    But, this album is a worthy, better follow-up to his previous album thanks to Ed Sheeran for stepping out of his comfort zone and it might be one of the best albums of 2014.

    Now I am waiting for his new album called = (Equals).
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  7. Dec 27, 2014
    0
    Culpa do Pedro, porque o pedro é o culpado de tudo, culpem o pedro, 150 letras culpando o pedro, pedro, isso mesmo o pedro, vamos pedro, culpaCulpa do Pedro, porque o pedro é o culpado de tudo, culpem o pedro, 150 letras culpando o pedro, pedro, isso mesmo o pedro, vamos pedro, culpa sua, zzzz. Expand

See all 29 User Reviews