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Metascore
65

Generally favorable reviews - based on 4 Critics

Critic score distribution:
  1. Positive: 1 out of 4
  2. Negative: 0 out of 4
  1. Reviewed by: Diane Werts
    Aug 30, 2011
    91
    Fascinating documentary--and extremely effective commercial.
  2. Reviewed by: Hank Stuever
    Aug 30, 2011
    60
    Meant to celebrate innovation and entrepreneurial can-do spirit, Quirky instead eerily reflects the vapidity of the American economy and employment picture, where ideas trump labor and success is measured by top-level paydays instead of actual toil.
  3. Reviewed by: Jon Caramanica
    Aug 29, 2011
    50
    Quirky, so obsessed with the process of taking an idea to market, overlooks the process of building a successful television narrative.