D23 Expo Lets Fans Step Into Scenes From 'Abbott Elementary, 'Only Murders in the Building,' 'The Kardashians'

There are activations for a dozen Disney General Entertainment titles at the 2022 D23 Expo for all your social media needs.
by Danielle Turchiano — 

'Abbott Elementary' activation at D23 Expo


When you say the word "Disney," many people think of the theme parks, while many others think about all of the classic animated films that defined childhoods for generations. But more and more lately, what comes to mind is also a wide array of television series from comedy to young adult drama to documentaries and even horror. And to celebrate that, Disney General Entertainment (DGE) brought 12 titles to the 2022 D23 Expo in the form of an interactive, social-media friendly activation called "Journey Into Storytelling."

The shows featured in the activation, which is on the show floor, include but are not limited to Abbott Elementary, American Horror Stories, Cruel Summer, Epic Adventures With Bertie Gregory, Grey's Anatomy, The Kardashians, Legacy: The True Stories of the L.A. Lakers, the upcoming National Treasure: Edge of History, Only Murders in the Building, and Zombies 3. So, as you can tell, they represent a wide array of genres, fandoms, and networks.

The activation is made up of individual sections for each title, and each section has a different, themed opportunity. For Abbott Elementary, you can pose like you're about to step onto the school bus, or, if you're feeling more adventurous, step into one of the show's scenes. There are three options to choose from, and you don't have to remember the dialogue from the episode or try to adlib something witty on your own, merely react to what is happening on screen in the mockumentary-style way, and through some digital magic, you will be inserted into the scene.

Similarly, everything from The Kardashians to Legacy and Only Murders in the Building, for example, provide video opportunities, though they are much simpler in nature. With The Kardashians, you are walking toward the camera in all your fiercest catwalk glory and will be digitally inserted in a row of the titular famous family. (So more fun may be had if you react to them rather than trying to outdo them.) Legacy tosses you a basketball and lets you dribble or show off other tricks, like spinning the ball on your finger. And Only Murders in the Building gives you a few seconds to play Arconia neighbor by inserting you into the iconic window title sequence. You can look guilty or just do something completely wacky and fun.


'Legacy: The True Story of the L.A. Lakers' activation at the D23 Expo


It's not all about video, though. The Cruel Summer display includes a decked-out '90s bedroom for all of your nostalgic photo needs. You could spend a few minutes just scanning the wall behind the bed for magazine cutouts of your crush from that era alone, but it also lets you get physical with a Dance Dance Revolution machine — and then reward yourself for exercising by selecting candy based on your favorite album from the '90s. 


'Cruel Summer' activation at the D23 Expo


And for Grey's Anatomy, you can't don a white doctor's coat (probably, in part, because of COVID protocols still in place), but you can get your own Grey Sloan Memorial ID badge.

Just don't forget to scan your own D23 Expo badge at each and every one of the activations you take part in. Because the majority of these experiences result in video clips, they need to be emailed to you so you can share them on social media. Scanning your badge sends them right to your inbox.