- Studio: First Run Features
- Release Date: Jun 1, 2012
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May 29, 201280The film makes a compelling case for the damage wrought by business-funded feel-good activities that turn attention away from the disease, as well as using funds for endless drug research while ignoring the toxic environmental factors.
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75While most of the talking heads, including the funny and articulate Barbara Ehrenreich (herself a breast cancer survivor), are not likely to join runs and walks for the cure, Pool shows how such events create community and sisterhood.
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Jun 1, 201275Pink Ribbons, Inc. viewers looking for an evenhanded discussion may be disappointed.
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75Pink Ribbons, Inc. is unabashed advocacy filmmaking. In spite of improved mortality rates and scientific advances, few women in the film will acknowledge that pink-ribbon-financed research has done any good at all.
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75A righteously outraged documentary targeting the "warm and fuzzy" iconography of the breast cancer fundraising bureaucracy and its camouflage of corporate priorities.
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70It's easy to imagine exhibitors running scared from the documentary, but audiences who find it will be rewarded with a serious and provocative film.
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May 31, 201270You can't cure what you don't understand is one of the film's sobering messages.
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67It's a crude, angry battering ram of a film, much more concerned with counter-messaging than aesthetics, but it gets the job done.
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63A colorful indictment of corporate infestation, but it's missing a prescription.
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60Provocative yet far from definitive, Pink Ribbons, Inc. is a critique of "breast-cancer culture." It could even be called a blitz on pink-ribbon charities and their corporate partners - though to use that term would be to emulate the war and sports metaphors the documentary rejects.
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60Though leaving us with many more questions than answers, this well-intentioned blur of accusations, advertising clips and pink-washed events nevertheless deserves to be seen.