X
- 2022
- Showtime Networks
- 1 h 27 m
- 2022
- Showtime Networks
- 1 h 27 m
Summary The DeBeers diamond cartel cornered the market on eternal love with “A diamond is forever,” but now a wave of undetectable synthetic diamonds has flooded global gem markets, threatening to expose the artifice that props up a multi-billion dollar industry.
- 2022
- Showtime Networks
- 1 h 27 m
- 2022
- Showtime Networks
- 1 h 27 m
Nothing Lasts Forever
75
7.0
Where to Watch
Summary The DeBeers diamond cartel cornered the market on eternal love with “A diamond is forever,” but now a wave of undetectable synthetic diamonds has flooded global gem markets, threatening to expose the artifice that props up a multi-billion dollar industry.
Where to Watch
Top Cast
Metascore
Generally Favorable
Based on 12 Critic Reviews
75
92% Positive
11 Reviews
11 Reviews
8% Mixed
1 Review
1 Review
0% Negative
0 Reviews
0 Reviews
Metascore
Generally Favorable
Based on 12 Critic Reviews
75
92% Positive
11 Reviews
11 Reviews
8% Mixed
1 Review
1 Review
0% Negative
0 Reviews
0 Reviews
Kohn has created the rare documentary that transforms the way we understand the world, questioning so many of our core beliefs, including the very notion of what is “real.” Through it all, diamonds won’t lose one iota of their sparkle, but you’ll never look at them the same way again.
By turns engaging and flashy, the film probes the narratives propping up the multi-billion dollar diamond industry and posits that it’s all a house of cards. With a peppy original score, a flurry of colorful characters, and a disruptive subject matter, Nothing Lasts Forever is an invigorating study of how myths are made.
Kohn constructs a thought-provoking film that is also an entertaining human comedy.
The film, directed by Jason Kohn (“Manda Bala” and “Love Means Zero”), turns the slogan “a diamond is forever” on its head with its title. Which is not about the durability of a diamond itself, but about the diamond market, which is being roiled by the high volume, and high quality, of synthetic diamonds.
Kohn’s talking heads are remarkably animated and, collectively, the interviews present a provocative debate about the meaning of “valuable.”
That marketing campaigns are built on fallacies isn’t exactly revelatory, but in pairing his excavation of the diamond myth with new inquiries into how the industry is evolving (and how it’s stagnating), Kohn strikes on something valuable.
Managing to get access to some of the biggest names in the industry, including De Beers CEO Stephen Lussier (who perhaps not coincidentally retired this month), Kohn opens up a bijou microcosm of capitalism in the age of quantum reproduction.
User Score
Generally Favorable
Based on 4 User Ratings
7.0
100% Positive
4 Ratings
4 Ratings
0% Mixed
0 Ratings
0 Ratings
0% Negative
0 Ratings
0 Ratings
User Score
Generally Favorable
Based on 4 User Ratings
7.0
100% Positive
4 Ratings
4 Ratings
0% Mixed
0 Ratings
0 Ratings
0% Negative
0 Ratings
0 Ratings
There are no user reviews yet. Be the first to add a review.
Production Company
Kilo Films
Release Date Nov 11, 2022
Duration 1 h 27 m
Genres
Awards
Cinema Eye Honors Awards, US
• 1 Win & 3 Nominations
Sidewalk Film Festival
• 2 Wins & 2 Nominations
Millennium Docs Against Gravity
• 1 Nomination
