Description: Every day of our lives, from the minute we can be marketed to the myth that becoming famous will make our lives complete, or consuming a certain something will be the answer, is chucked down our throats. Yet, the reality is that the medium ain't the message. You become famous for what you do, and therefore it's what you do that matters. This crucial element is overlooked entirely by whole generations of drones who worship at the wrong altar. Russell Brand is a troubled visionary who embraced the superficial and doped up times in which we live, only to find it was an empty proposition. He started a search for meaning, which lead him to dig out his heroes: Gandhi, Malcolm X, Jesus and Ché Guevara - to look at why they did what they did, how they did what they did, and in what ways he might be a little bit like them.