User Score
8.1

Universal acclaim- based on 8 Ratings

User score distribution:
  1. Positive: 7 out of 8
  2. Negative: 0 out of 8
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  1. Apr 7, 2012
    10
    Huge fan of Beast Forth. Have seen them twice live and loved it both times. This album is a grower, for sure... wasn't quite what I was expecting at first, but I kept listening because I enjoyed the sound. Eventually, it clicked. Since then, I've listened about 100 times and I'm still not sick of it.

    It's brighter and more polished, maybe not quite as gritty as Beast. There are synths
    Huge fan of Beast Forth. Have seen them twice live and loved it both times. This album is a grower, for sure... wasn't quite what I was expecting at first, but I kept listening because I enjoyed the sound. Eventually, it clicked. Since then, I've listened about 100 times and I'm still not sick of it.

    It's brighter and more polished, maybe not quite as gritty as Beast. There are synths that make me smile, grooves that make me feel more alive... good stuff. I look forward to seeing them perform the new songs live in a few weeks.
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  2. May 23, 2012
    9
    Terrific, a departure from their sophomore album into something that is much more mature and calculated. Whereas Beast was a raw burst of sonic energy, I Love You is a daunting trip. The influence of The Field can be felt, perhaps a unavoidable comparison for the kind of 'wall of sound' jams featured here. What really steals the show for me is the vocal delivery; more pronounced andTerrific, a departure from their sophomore album into something that is much more mature and calculated. Whereas Beast was a raw burst of sonic energy, I Love You is a daunting trip. The influence of The Field can be felt, perhaps a unavoidable comparison for the kind of 'wall of sound' jams featured here. What really steals the show for me is the vocal delivery; more pronounced and hypnotic than on Beast, it serves as a remarkable contrast for the propelled instrumentation. All of this and also immaculate production make it a worthwhile listen. Expand
  3. May 26, 2012
    7
    If you would like to determine somehow style of Bear In Heaven's album - "I Love You, It's Cool" so you would have to call it an alternative in all its glory. All songs on the album are a combination of indie rock melodic motifs, somewhat muffled vocals and above all distinctive electronic background - which is not only the backdrop to the works - but its very important part.
Metascore
66

Generally favorable reviews - based on 21 Critic Reviews

Critic score distribution:
  1. Positive: 13 out of 21
  2. Negative: 0 out of 21
  1. Jul 2, 2012
    70
    I Love You, It's Cool is an indication of the band's ability to actually live up to the hype and promises that have previously, sometimes carelessly, been thrown their way.
  2. May 18, 2012
    70
    Almost everything is tight and controlled, returning time and again to the simple power of a pop song.
  3. Q Magazine
    Apr 13, 2012
    40
    ILY,IC is marred by the wrong kind of heaviness: Jon Philpot's ponderous vocals or the histrionic art-school thump of Idle Heart and Kiss Me Crazy are reminders that there are other bands (School of Seven Bells, Active Child) doing this sort of dark drama with more guile. [May 2012, p.91]