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Feb 12, 2018Sitting at 11 tracks and clocking in at a relatively short 40 minutes, the project is an exciting blend of vibes. The project’s sound is diverse, traversing a lo-fi, basement aesthetic, A$AP-level soundbeds and Yeezy-esque ambient experimentation. The glue is the careful curation of the listening experience and--without question--his lyrics.
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Q MagazineFeb 13, 2018His abiding fascination with conceptual work is mirrored in the mischievous spirit at play on Pure Beauty. [Apr 2018, p.113]
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Feb 12, 2018SHIRT’s version boasts a stark separation from the dirty south that feels long overdue. As he continues to explore the arts and its many forms, SHIRT needs to better develop his lyrical skill if pure beauty is what he aims to achieve, but this debut marks a promising start.
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Feb 12, 2018The visual [video] gambit falls uneasily between a critique of hip-hop’s relationship with corporate sportswear brands and, once again, a flimsy attempt to muster up attention. Pure Beauty plays out in a similar fashion, committing wholly to neither SHIRT’s appealing raw rap chops nor his grander concepts.
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Feb 23, 2018There aren’t quite enough hooks to unite some of the more exciting experimentalism, but when SHIRT does throw them it’s not certain that they land.
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UncutFeb 16, 2018Influenced by visual artist John Baldessari, Pure Beauty explores strange sonic vistas. [Apr 2018, p.35]
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Feb 12, 2018There are no autotuned vocals, no slurred hooks and no phoned-in guest appearances, and the majority of the album sounds like it could have been released by indie titans Rawkus Records in 1998. No doubt, that will be its strongest appeal for rap traditionalists.